Stemm.

For Australian hair salon owners

The money is already
in your salon.

Most salon owners leave $30,000–$60,000 on the table every year — through pricing gaps, cost leaks, and hours they don't know they're losing. Twelve modules and twelve interactive tools that show you exactly where yours is hiding.

Get your free salon health score

12 questions. A personalised report. No account needed.

Ready to go? Get the full course — $249

“You're fully booked, you work flat out, and you can't figure out why you're not further ahead.”

THAT'S THE GAP THIS COURSE CLOSES.

60–70%

Colour gross margin

Your most profitable service — when costed correctly. Most menus aren't built to capture it.

3

Services flagged on a first menu pass

The average number the audit tool finds underpriced on day one. Most owners thought their pricing was fine.

Once

How often most owners run their break-even

The number every pricing and hiring decision sits on. Not knowing it costs you — in both directions.

The problem

Every salon course teaches the same theory.

Pricing. Value. Raising rates. You take notes, fill in the workbook, and two weeks later nothing has changed — because the workbook didn't know your numbers.

Ours does.

Every other course

—Teaches you a pricing framework — you apply it to your numbers yourself
—Gives you a worksheet for the menu audit — you fill it in manually
—Explains what a healthy labour ratio looks like — you calculate yours on a calculator app
—Tells you to "review your subscriptions" — you do it whenever you get around to it

Stemm

✓You enter your cost and time — the tool calculates your minimum viable price
✓You enter every service — the tool flags red, amber, green and suggests the fix
✓You enter your wage bill and revenue — the tool shows your ratio and the gap to close
✓You open the cost audit — the tool shows every recurring charge and what to cancel

How it works

01

Diagnose

Answer 12 quick questions. Get a personalised Health Score Report — your biggest profit gap, which area to fix first, and exactly which module to start with.

02

Learn

Work through the modules at your own pace. Each lesson is short, scannable, and written by an operator — not a consultant. No filler.

03

Act

Most modules have an interactive tool. Input your numbers and get your answer — a real dollar figure, not a worksheet you have to finish yourself.

The curriculum

3 tracks. 12 modules. All the topics nobody else combines.

TRACK 01Modules 01–02

Know Your Numbers

→Your actual net profit — not an estimate
→Your break-even revenue and how close you are to it
→The revenue your business needs to pay you what you want
P&L + Profit-Per-Hour Calculator
TRACK 02Modules 03–09

Charge Your Worth

→A minimum viable price for every service on your menu
→A price rise schedule with the communication written
→A word-for-word script for every client objection
Service Pricing · Menu Audit · Price Rise Calculator · Comms Generator + more
TRACK 03Modules 10–12

Grow Your Salon

→Your rebooking rate and what closing the gap is worth annually
→Every subscription cost you're paying and the ones to cut
→A 30-day cost action plan ranked by dollar impact
Retention Calculator · Cost Audit · Xero Health Check + more

The flagship tool — T13

Upload your Xero P&L. Get a personalised audit in 30 seconds.

No spreadsheet. Export one file from Xero, drop it in. We flag your three biggest profit leaks, the dollar impact of each, and the specific action to fix it. Nobody else does this.

Get Stemm — $249
Sample output
Wages & super51.4%OVER BENCHMARK
COGS / products16.2%OVER BENCHMARK
Rent & utilities9.1%ON TRACK
Marketing3.8%ON TRACK
Other overheads11.3%WATCH THIS
PROFIT MARGIN
8.2%
Viable but thin. One or two lever moves will make a real difference.

Who this is for

Stemm is built for Australian hair salon owners — solo operators, boutique salons, and multi-stylist studios. If you cut and colour for a living and the numbers don't reflect the work you put in, this is built for you.

You don't need an accounting background. You need to be willing to look at the numbers once.

One payment. Lifetime access.

$249

AUD — one-time, no subscription

Other salon business courses in Australia charge $800–$1,400. Stemm is $249 because the value isn't in hours of video — it's in 12 tools that give you your numbers, not someone else's.

Get Stemm

30-day money-back guarantee. No questions.

What's included

  • —12 self-paced modules across 3 tracks
  • —12 interactive tools — calculators, audits, generators
  • —Xero P&L Health Check — upload once, get a personalised audit
  • —All cheat sheets and PDF downloads
  • —All done-for-you script templates
  • —All future module updates
  • —Lifetime access — come back whenever you need it

Common questions

I don't use Xero. Does this still work?

Yes. Every tool works with any figures you can type in. The Xero CSV upload is one option — the manual entry path works with MYOB, QuickBooks, or a bank statement you've gone through yourself.

I've done other salon business courses before.

The theory in most courses is similar. What's different here is 12 tools — the Xero Health Check and the Menu Audit in particular. If you've done the theory but haven't seen the actual numbers for your specific business, that's the gap Stemm closes.

My salon is fully booked. Do I still need this?

Full books and profitable books are different things. A fully booked salon with a 52% rebooking rate, underpriced services, and wages above 50% of revenue is busy and underpaid. Most owners who run the P&L calculator find the gap between what they're earning and what they should be is $20,000–40,000 a year.

How long does it take?

Most owners work through the course over 4–6 weeks at their own pace. Lessons average 8–10 minutes — built for reading between appointments, not marathon sessions. You can start with whichever track is most urgent.

Ready to find it?

Your numbers are in there.
Go get them.

Get Stemm — $249Get your free health score first